If you remain updated on sports news, you will know that FIFA, the governing body of soccer, is launching a new NFT collectibles platform. In fact, this is a very significant time since the highly anticipated World Cup is just around the corner.
As per the sources, FIFA will launch this new platform on Algorand. So this will help them continue an existing partnership between the two parties. Now let us look at what we know from the initial announcements that FIFA released this week.
An Overview About FIFA+ Collect: The Organization’s First Real Foray Into NFTs
Many of you who regularly get updates regarding the sports world will know that FIFA has decided to call their new platform FIFA+ Collect. In fact, it will appear to take a Top Shot-esque approach with a bit of a twist. You must be eager to know more about it, right?
According to the sources, Top Shot has utilized IP from the NBA, NFL, and UFC to take in-game moments and mint them as NFTs. So naturally, FIFA will seemingly leverage big in-game moments. In addition, they might pair it along with “art and imagery,” as per the media sources.
Therefore, we can expect the platform to come up by September. It will also be affordable, inclusive, and accessible to all football fans.
Some Significant Details About FIFA’s Partnership With Algorand
As you know, Algorand secured FIFA as one of its biggest partners in a timely deal with the World Cup later this year. In fact, this deal also includes the Women’s World Cup, which takes place next year. In addition, it also offers a long runway of momentum for the FIFA+ Collect platform.
Needless to say, the blockchain has clearly taken a narrow and more defined approach to partnership deals. This is in opposition to casting a wide net. In fact, outside this, it’s been relatively quiet for sports properties in the blockchain’s ecosystem. This is because of limited exposure to deals in non-traditional sports such as chess and drone racing.
So if there is enough traction, the new FIFA+ Collect platform could easily become a flagship NFT product. However, it still will have immense competition from established players in the sports and entertainment world. So it is not going to be an easy journey for FIFA+ Collect; they have to strive hard to survive.
Ending Note
FIFA coming up with this new platform is indeed big news for all football lovers. Especially when the most anticipated World Cup is just around the corner, people will be highly interested to know about it. Therefore, if you are eager to know about this latest news, you can take a look. The launch of FIFA+ Collect is indeed going to be great!
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